Excellent AI-powered footfall analysis technology for retails

Leverage advanced footfall counting technology for multiple units of people counting mechanisms.

Effective footfall counters for retail operations

Footfall counters have the ability to keep track of the overall number of people entering the retail premises. Footfall is considered as a key performance important for measuring many other processes such as sales conversion & average shopping time. People counting systems can administer ample amounts of relevant information and count customers visiting the retail premises. The process of counting customers harnessing a system from footfall intelligence implies consistent data analysis.

At Nextbrain, we have a skilled team of professionals having significant expertise and technical knowledge in creating dynamic footfall counters for retail operations. It enables automation of process observance monitoring and counting overall footfall within the retail store premises. It enables retailers and brands to gain valuable analytics, improve overall visitor experience, and key performance, and optimize operations. Retailers harness footfall figures to calculate sales conversion rates, queue times, dwell times, and so forth.

AI video analytics software

Relevant features of footfall counting software

Walk-in Count

Retail footfall counting software offers day-wise counts and automated reports. The report comprises the total count of walk-in data for each retail day in the store.

Unique visitors count

People counting software can bifurcate between new customer count and repetitive customer count providing a detailed analysis of the total number of existing and new visitors.

Exclude the employees with Facial Recognition

Footfall counters provide an overview of the daily footfall count report along with the user pictures and whitelist. It is pre-trained with the feature of excluding employees & housekeeping staff.

Crowded visitors in group

From providing daily reports to ordered counts, it is empowered with crowd detection. For instance, if 20 people walked into the store in which 2,4,3 people came in a group, they would be considered as one walking.

Employee Attendance

Automating employee attendance management to keep track of employee activities, footfall counters are empowered with the potential to provide valuable information on employee attendance.

Intrusion detection

Unauthorized access at multiple points inside the retail store can be identified easily. It enables perimeter safety identifying potential intrusions inside the premises.

Fire and smoke detection

Potentially detecting fire and smoke in the early stages can prevent potential dangers from culminating in a major shape. It triggers immediate alerts & real-time responses.

Heatmap analysis

One of the important aspects of the footfall counting system, heatmap analysis analyzes and reviews the movement of how visitors & customers interact with the retail operations.

Why select our footfall counting software?

Cutting-edge technology

Cutting-edge technology

At Nextbrain, we implement advanced technologies and strategies to create world-class solutions for different industry verticals.

Experienced professionals

Experienced professionals

We have a core team of experts having many years of expertise in creating effective software solutions for different industry verticals.

Support & maintenance

Support & maintenance

Our professionals provide effective support and maintenance solutions even after project completion depending on requirements.

Benefits of footfall counters

Powerful AI video analytics solutions for retail stores

Retail surveillance analytics software has become one of the rapidly growing technologies in retail verticals. It generates effective actionable insights from video data. It is acquired from cctv security camera systems enabling users to gather updates on visitor count, demographics and retail analytics.

Public sector

Why select nextbrain technologies for the footfall counting solution?

Nextbrain is the leading software development company having expert knowledge and expertise in delivering premium solutions with custom AI-based tools. Our objectives lie in combining proficiency with excellence to curate the best results for different industries.

Frequently asked questions

  • What is a footfall counter in retail?
    Footfall counters are capable of recording and keeping track of the number of people entering into an area, building or shop within a given timeframe. This time is the period of selecting even after intervals.
  • How are footfall counters helpful for a retail store?
    For a retail store, footfall counters offer a complete count of the people visiting the store during specific time intervals or time of the day. It helps retail businesses to measure and analyze customer traffic offering valuable insights into customer behavior. Additionally, it enables businesses to make informed decisions by optimizing operations.
  • What can be analyzed from the heatmap solution you are offering?
    Heatmap solutions analyzed by Footfall counting software can show different color tones of the retail premises. These premises comprise the highest foot traffic that may have warmer color tones while areas having the lowest traffic have cooler color tones.
  • How do Footfall counters work?
    A footfall counter effectively measures the total number of people walking by a particular space and uses different technologies such as thermal imaging, infrared sensors, and track footfall in retail stores.
  • Why do retail businesses require people counting systems?
    People counting systems are empowered with the feature of creating informed decisions by administering important insights into customer behavior. It helps in optimizing staffing, enhances security, and improves customer experience.
  • Does people counting software suit different business verticals?
    Yes, people counting software is completely versatile and can be utilized by a major spectrum of industries such as hospitality, retail, healthcare, and many more.
  • Are the people counting software accurate?
    We have expert software that is designed to administer exact data that can vary depending on factors such as installation, camera quality and environmental conditions. Our professionals target high precision in our solutions.
  • How does the software offer reporting and analytics?
    At Nextbrain, we provide organized reports and analytics comprising foot traffic trends, dwell times, peak hours and many others. One can easily access data in real-time and generate custom reports.

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